International Institute of Mass Media Placements: Average & Highest Package 2023, New Delhi

The emergence of electronic media revolutionized the world of communications, and after that served as the cornerstone for a myriad of state-of-the-art communication systems that predominate today. Facilitating across-the-board communication via electronic or digital media calls for promoters (of communication) to be skillful. Communicating through electronic mediums offers the stakeholders near-unlimited opportunities for demonstrating their creativity and inventiveness in whatever they do.

IIMM, right from the outset, has focused on developing and nurturing individuals with an academic bent of mind, capable of espousing the right skills and shouldering responsibilities effectively. The institute offers advanced facilities that come in perfectly handy for coaching youngsters for electronic media, including television and radio. International Institute of Mass Media owns all mandatory equipment that finds extensive applications in different platforms of electronic media.

Students make good use of studio lights, chromatic backgrounds, tripods, sound recorders, tapes, and lapel microphones for picking up communication skills that enable them to serve in electronic media. Content is still king and continues to rule the roost in the mass communication industry. The printed word formed the essence for communicating with the masses when journalism was in its infancy.

Journalists and correspondents would report about international and national events as well as covered stories, and the information was printed in daily newspapers, monthlies, weeklies, and fortnightlies. So, print media served as one of the earliest sources for disseminating information to the man on the street.

Nevertheless, the growing popularity of electronic media in the 21^st century has not stymied or diminished the significance of print media. The importance of this mode of communicating with the public has burgeoned in stature over the years. IIMM comes equipped with the right tools and the faculty for offering effective training to students desirous of making a mark in print media.

Talking about advertising, this type or form of communication can be artistically and scientifically exploited for promoting newsworthy content.  Advertising media makes the most of several forms of content for publicizing events and happenings, such as texts, images, graphics, and speech. These content forms or types are promoted via several publicity tools including outdoor signage, newspapers, radio, TV, online tools, and so on.

A company or business, regardless of the nature of its trade and size, will always need to promote its products or services. So it follows that a firm will have to use one or more advertisement channels for promoting its brand. Alternatively, public relations, which essentially imply management of communication, have an intimate relation with advertising. IIMM can be the perfect training school for students looking to carve out a career in advertising & public relations.